Easy Cake Factory
“You design it, we make it.”
— Easy Cake Factory's promise
Easy Cake Factory makes custom cakes to order in Boynton Beach and delivers them free across Palm Beach County. I created the brand and built an online cake builder where customers pick a size, flavor, filling, icing, decorations and topper, see the price and check out — on just three days' notice. I host it and look after it too.
Custom cakes, minus the phone tag.
Custom cakes usually mean weeks of notice, phone calls and guesswork on price. Easy Cake Factory wanted to take orders on three days' notice, so every design choice had to be captured online, accurately.
Build the cake, step by step.
I turned the bakery's menu into a visual builder: twelve sizes, then flavor, filling, icing style, colors, decorations and toppers, each shown as a picture. Anything off-menu goes to a quote form where customers upload their inspiration photos.
A bakery that takes orders 24/7.
Customers design, price and pay for a cake in minutes, any time of day, with free delivery to the door. The kitchen gets complete, consistent orders with every detail spelled out.
Eight pieces.
One sweet storefront.
- 01Brand identityLogo and a bright red-and-blue look built around "You design it, we make it."Branding
- 02Custom design & buildBespoke WooCommerce shop with Stripe checkout and a friendly, mobile-ready UI.Design · Dev
- 03Visual cake builderPicture-based steps for flavor, filling, icing, colors, decorations and toppers.Custom build
- 0412 sizes, priced upfrontRound, square and two-tier cakes from 10 to 75 servings, each with a clear price.Commerce
- 05Inspiration quote formPhoto uploads so customers can share a cake they love and get a custom quote.Lead gen
- 06Ordering & delivery FAQClear answers on free delivery, 3-day notice, cancellations and keeping cake fresh.Content
- 07Local SEOPages and a blog built to reach cake buyers across Palm Beach County.SEO
- 08Hosting & ongoing careSecure hosting, updates and menu or price changes handled for them.Care
The best part is working with one person who built the whole thing — I text him and it's handled. He took my entire menu and turned it into a cake builder my customers actually enjoy using.
— [Owner name], Owner · Easy Cake Factory