Articles on websites, hosting, SEO and Google Ads:
Plain-English answers to the questions business owners ask me most, about websites, hosting, SEO and Google Ads, so you can decide with the whole picture.
WordPress vs a custom-built website: which is right for your business?
An honest comparison of WordPress and a custom-built website: design, speed, upkeep, security and SEO, and when each one is the right choice.
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DIY hosting vs managed hosting: who looks after your website?
Who updates, backs up, secures and fixes your website on budget hosting, compared with managed hosting from the developer who built it.
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Wix, Squarespace or Shopify vs a custom website: do you rent your site or own it?
What you own and what you rent with Wix, Squarespace and Shopify, what happens if you stop paying, and when a custom website you own makes more sense.
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SEO or Google Ads: which should come first for your business?
Why the SEO basics come first, when Google Ads should lead, and how to run both as one plan measured in customers, not clicks.
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15 questions to ask before hiring a web designer
Fifteen questions to ask a web designer about their work, the price, ownership, the process and life after launch, plus the red flags to watch for.
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