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Case study · Education · Web app

Canopy

“We grow minds. Not just measure them.”
— The Canopy School

The Canopy School is a nature-centered, brain-based microschool in West Palm Beach. I created the brand and built a site with a web app behind it: multi-step enrollment with signed agreements and payments, program sign-ups, coaching bookings and recurring donations. I host it and look after it too.

Client
The Canopy School
Industry
Education · Private microschool
Location
West Palm Beach, FL
Services
Branding · Web app · SEO · Hosting & care
Live site
canopyschooling.com ↗
canopyschooling.com
The Canopy School homepage on desktop
The Canopy School homepage on mobile
The challenge

A new kind of school, explained.

Canopy's model — seven pillars, trauma-informed, multilingual and nature-based — is new to most parents. Enrolling also meant real paperwork: tuition agreements, medical forms, liability waivers and an application fee before a trial day.

The approach

Tell the story. Automate the rest.

I gave the philosophy room to breathe: the seven pillars, a sample daily schedule and the founder's book. Behind it, I built guided multi-step forms that collect signatures and Square payments, and let parents save and resume later.

The outcome

Paperwork, handled online.

Families apply, sign every agreement and pay the application fee without a printed form. Mommy & Me, language lessons, coaching, donations and teacher applications run through the same system.

What I delivered

Eight pieces.
One school, fully online.

WordPressMulti-step formsSquare paymentsE-signatures
  • 01Brand identityLogo, colors and voice for a nature-centered, brain-based school.Branding
  • 02Custom design & buildA warm, story-led site for the micro school, programs, book and blog.Design · Dev
  • 03Multi-step enrollment appFive-step application with tuition, medical and waiver agreements, plus save & resume.Web app
  • 04E-signatures & paymentsSigned agreements and Square payments for application fees and program sign-ups.Web app
  • 05Program & coaching sign-upsRegistration flows for Mommy & Me, private language lessons and coaching.Web app
  • 06Donations & careersOne-time or monthly Square donations, plus a teacher application with resume upload.Payments
  • 07SEO & blogSearch-ready pages and a blog for parents researching microschools.SEO
  • 08Hosting & ongoing careSecure hosting, updates and new programs or forms added as the school grows.Care
7.Curriculum pillars, clearly explained
5.Enrollment steps, all online
4.Programs with online sign-up

He came to the table with ideas I never would have thought of, like turning our enrollment paperwork, waivers and payments into one simple online flow. It went far beyond what I expected from a website.

— [Client name], Founder · The Canopy School
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