# RAD Kava Bar — website case study

> A bold, menu-first site for a kava and botanicals bar in downtown Daytona Beach.

Source: https://dcarock.com/clients/rad-kava-bar

- Client: RAD Kava Bar (https://radkavabar.com)
- Industry: Hospitality · Kava & botanicals bar
- Location: Daytona Beach, Florida
- Services: Custom website, SEO, Hosting & care
- Hosted and managed by dcArock: yes

Rooting Around Downtown is a kava and botanicals bar in Daytona Beach with a personality as big as its motto. I designed and built a custom site that puts the full drinks menu, four daily happy hours, weeknight specials and the monthly membership front and center, with a map and a blog to bring people through the door. I host it and look after it too.

## The challenge: A lot going on behind one bar.

Kava, botanical teas, kombucha on tap and coffee, each with its own sizes, flavors and prices. Add four happy hours a day, a different special every weeknight and a new membership, and there was a lot to get across before someone walks in.

## The approach: Menu first. Vibe always.

I laid the whole menu out by drink, with clear prices and add-on flavors. Happy hours, nightly specials and the $50 membership get their own bold blocks in the bar's teal and pink, and a map shows exactly where to find it downtown.

## The outcome: Everything you need before you go.

Visitors can check prices, catch a happy hour and see tonight's special in seconds. The blog handles promos and kava culture, and a newsletter signup keeps regulars in the loop.

## What was delivered

- **Custom design & build** — A bold teal-and-pink look that matches the bar's Be You, Be Weird personality.
- **Full drinks menu** — Kava, botanical teas, kombucha, coffee and add-on flavors, all with prices.
- **Happy hours & weekly specials** — Four daily happy hours and a themed special for every weeknight.
- **Membership promo** — A dedicated block selling the $50-a-month members-only special.
- **Blog, events & newsletter** — Promos, news and kava culture posts by category, plus a newsletter signup.
- **Map & contact** — An interactive map, address, daily hours and a simple contact form.
- **Local SEO** — Set up to be found by people searching for kava in Daytona Beach.
- **Hosting & ongoing care** — Secure hosting, updates and quick menu or price changes on request.

## Highlights

- 4 — Daily happy hours, front and center
- 5 — Weeknight specials, Monday to Friday
- 8am–1am — Open daily, with hours right on the home page